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We are nearing another holiday season that is sure to be filled with the joys of excess and gluttony. We tend to repeat the over consuming each and every year, yet never quite manage to learn from our mistakes. Taking a modernist approach with a “less is more” school of thought seems downright foolish when these feasting opportunities only come around a handful of times every year. However, in the design realm it is much easier to make the argument for not overdoing it. Here are a few nuggets on why it’s typically best to keep things simple. Don’t Muddy Up Your Message Over designing becomes very apparent when you take a step back and realize you’ve completely lost sight of the original message. It becomes harder to reach your audience when they have to weed through so much visual clutter in order to get to the point. The Navy created the KISS principle (keep it simple, stupid) in the ’60s to avoid over complicating their systems and it worked wonders for them. Always keep your end goal in mind. Strip the Fluff A smart design can speak volumes when pared down to the essentials. Those principles of design that
Strip your design to the essentials for simple, efficient results. jajo.me/1MCKKB9 https://t.co/qXBA7VGSSO